EDUN is a progressive brand that provokes us to think beyond fashion. Launched in Spring 2005 by Ali Hewson and Bono, the company's mission is to help build Africa as a viable source of production for fashion. Founded on the premise of trade for aid, EDUN is a for profit business that aims to raise awareness of the possibilities in Africa to encourage emulation. To help achieve this goal, EDUN is investing in the development of a community-based value chain, beginning with organic cotton. In 2007 the company launched EDUN LIVE, a blank tee shirt division that is 100% “grow to sew” African produced. (Check link on our side bar).
We have been supporters of Edun for quite some time now and are excited to announce that they have added makeup to their product line. As of May 2010, we will be able to take part in Edun's cause like only girls can! As soon as we get our hands on photos of the 2 eyeshadow palettes they created, we will post!
Love, Kelie.
